Delta point welcomes former takeda pharmaceuticals senior executive hart

Delta Point Welcomes Former Takeda Pharmaceuticals Senior Executive Hart Hart’s significant pharmaceutical sales and marketing experience to
strengthen Delta Point’s focus as top tier consulting firm
MALVERN, Pa., Jan. 8, 2014 /PRNewswire/ – Dean Hart, former Senior Vice President Sales at TakedaPharmaceuticals North America (TPNA), has joined Delta Point as Senior Vice President. “Dean has had quite animpressive career in pharmaceuticals and in the life science industry start-up organizations,” explains Jerry Acuff,founder and CEO of Delta Point. “It’s clear to me that Dean shares our passion to be viewed by our customers astruly insightful, indispensable, and essential. His intimate knowledge of pharmaceuticals and his wisdom aboutsales force effectiveness are what we need to continue our success as a top tier consulting firm that focuses on thebrand team and compelling sales messaging.” Hart’s decision to join Delta Point was based on the consulting firm’s reputation in the life science industry foreffectively creating and /or changing brand sales messaging to increase sales results. During their 12 year history,Delta Point has worked on sales messaging for over 90 BioPharma brands including 8 of the top 12.
While at Takeda Pharmaceuticals, Hart was responsible for a 2,500 member U.S. sales force including sales forcestructure, incentive compensation, sales training, and sales operations. During his tenure at Takeda, Hart wasinstrumental in leading the sales growth from a baseline of $400 million to over $3.5 billion in five years.
Prior to Takeda, Hart served as the National Sales Director of Eisai, Inc., where he was responsible for building andlaunching all facets of the company’s sales force and supportive functions including sales training and salesoperations in preparation for the organization’s U.S. launch of their flagship product, Aricept® (for Alzheimer’s),which went on to become a $3.0 billion blockbuster.
Hart began his career at Bristol-Myers Squibb where he undertook several positions of increasing responsibilitywithin field sales, sales leadership, and marketing including Senior Brand Director for BuSpar® (for GeneralizedAnxiety Disorder) where he led the strategic direction and supportive tactics for Sales, Patient, and Health CareProfessional-focused strategic objectives.
Hart earned a B.S. degree in Business Management from Indiana University and a Masters of BusinessAdministration degree from the Kellogg School of Management at Northwestern University.
At Delta Point we like to say we make a point about sales excellence. We work with brands to maximize the impactof the sales interaction between the sales specialist and the customer to change behavior and deliver breakthroughresults.
Delta Point focuses on identifying and diagnosing those small changes that can make a big difference in drivingbrand sales. We are most effective in helping organizations that are launching a new product and can’t afford tofail; facing new, heavy, or generic competition; challenged with a complex message; or tracking sales results thatare not what they should be.
Even with the right strategy and messages, much of the brand’s success is riding on how the sales specialistperforms when in front of the customer and that’s why we focus on the sales organization—the first line salesmanager and the sales specialist. We pride ourselves on becoming true partners with the entire commercialorganization—Marketing, Sales, Leadership, and Training—to develop strategies and tactics to drive sales results.
Jerry Acuff, CEODelta Point, Inc.
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Hart’s significant pharmaceutical sales and marketing experience to strengthen Delta Point’s focus as top tierconsulting firmMALVERN, Pa., Jan. 8, 2014 /PRNewswire/ – Dean Hart, former Senior Vice President Sales at TakedaPharmaceuticals North America (TPNA), has joined Delta Point as Senior Vice President. “Dean has had quite animpressive career in pharmaceuticals and in the life science industry start-up organizations,” explains Jerry Acuff,founder and CEO of Delta Point. “It’s clear to… Delta Point Welcomes Former Takeda PharmaceuticalsSenior Executive Hart Delta Point Welcomes Former Takeda PharmaceuticalsSenior Executive Hart

Source: http://www.ereleases.com/Associated-Press/187294.pdf